It's all about me
It's All About Me by Laverne is a fragrance that begins with a bright, clear radiance, then softens into a floral heart, and settles on a soft, lasting trail.
It has an initial lightness, then a quiet depth that approaches the skin and remains present.
A scent that knows how to linger.

About It's All About Me
It's All About Me by Laverne is a women's everyday fragrance, formulated for those who love a scent that exudes confidence without being overpowering, leaving a natural and subtle impression. It opens with a spicy citrus note that lends a light vibrancy to the opening, then transitions into a softer floral heart, before settling into a modern musky base that gives the fragrance its calming continuity. Therefore, it seems close to what a woman might seek: a Laverne women's everyday fragrance with a soft floral character and a lasting presence.
In everyday life, this fragrance is perfect for mornings, casual outings, work, and meetings that call for a balanced, feminine scent. It's also ideal for those seeking a floral-musky fragrance that opens with a clean, radiant glow and leaves a comforting, memorable trail without being overpowering.
fragrance composition
The fragrance opens with a luminous and vibrant sensation, where Italian bergamot and orange meet black pepper in an initial burst that balances freshness and clarity. The scent then softens, leading to a more delicate heart where white and pink flowers intertwine, revealing a smooth and serene feminine touch. Finally, the composition settles into a modern base with a musky purity, leaving the fragrance with a soft, clean, and long-lasting trail close to the skin.
The character of It's All About Me moves between citrus, floral, and modern musky notes. It's an everyday fragrance at its core, but it doesn't feel fleeting; rather, it leaves a light and distinct presence, as if it were part of the mood itself.
Fragrance notes

Editorial
Black pepper, Italian bergamot, orange.
the heart
Damask rose, geranium, jasmine, lily of the valley.
The base
Copaya oil, ambretolide, anthambur, exaltolide, habanololide.
These notes transition from a spicy, citrusy beginning, to a soft floral heart, and then to a modern musky base that gives the fragrance its calm and lasting effect.
Perfume making
It's All About Me was developed with a vision that leans towards an unassuming presence; a luminous opening, a delicately floral heart, and a base that gives the fragrance its clean, serene lingering quality. With its sheer pink hue and soft visual appeal, it seems more about intimacy than ostentation, leaving behind a lingering, pleasant memory.
It was developed through professional perfumery collaboration.